After finalizing the overarching logomark with the Gwynne team, we expanded the brand language to distinguish the three verticals that make up the studio. Brandsonics, which is an algorithm that to helps brands to create sonic identities, Post Production, which includes sound design, music licensing, original composition, foley, mixing, and sound effects, and Artist Recording, where bands and artists have access to three studios, an artist lounge, and writing room.